Forgiveness – The Key to Business Success

Article by Andrea Goeglein PhD, Dr. Success

â??What good is having forgiveness as a natural strength? I need you to help me find ways to make money, not suggest ways to help me enter the monastery.â??

When a client made that statement in 2004, I laughed, but I understood his confusion. He had come to me attempting to find solutions to his failing business and explore ways to rebuild his life and his career. I insisted he take a statistically valid survey which would indicate his top five natural character strengths. From there, I told him we would determine what businesses he was best suited to pursue. He was skeptical, but desperate, so he completed the survey.

Upon receiving the results his skepticism turned to near outrage. It was only the bond of our long-standing consulting relationship that allowed me to explain. Again, I knew why he was so confused.

Look at the course catalogue of any university offering a business curriculum. I bet you will not find many â?? or any â?? that offer courses in forgiveness. Forgiveness is not a subject generally taught in business school â?? or any school — other than those with a theological basis. I contend itâ??s high time for that to change. In fact, I contend that forgiveness is the key to business success.

Forgiveness as defined by the research that backs the strengths survey my client took is: â??â?¦a suite of prosocial changes that occur within an individual who has been offended or damaged by a relationship partnerâ?? [bold italic added for effect]. ( Peterson, C. and Seligman, M. E. P. (2004), Character strengths and virtues: a handbook and classification. Oxford, New York. p. 446. ) Forgiveness is an internal, psychological shift a person who feels they were wronged makes for themselves, by themselves. The supposed culprit does not necessarily play any role in the shift that takes place.

Forgiveness is really just an inside job for which we should all apply. Forgiveness is the ability to forgive a bank and its employees for a business or home foreclosure, a corporation for a layoff, or a government for not doing their job of securing our banking and stock trading industries.

Why? Because until you forgive your perceived transgressors you keep yourself stuck in the past and unable to see the possibilities of the present and the future. It is difficult to look for a new job when you are applying from an attitude left over from your last unfavorable experience. It is difficult to want to apply for a loan, or vote, or believe there is anyone on your side. Belief comes not from the specifics of a situation, but from the perspective of the specifics that you carry from the situation.

In the case of my client, he had lost his business. The banks were foreclosing on his inventory and the building his business once called home. Partners had reneged on their offers to lend support. He had no business, no income, lots of kids, and no hope.What he did have was a character strength that naturally supported his ability totransform his perspective of what he was experiencing and free up his brain power to think about what he wanted to create next.

That was done by examining each â??storyâ?? he was telling about who wronged him, why they wronged him, and why he was right and they were wrong. It took time to identify all the transgressors. Each time he was willing to examine his story and edit it so that, at a minimum, he was not a victim but a mere character with a part in a play called his life, he was able allow himself to experience the internal ease of forgiveness. Read that very carefully â??the internal ease of forgiveness.â?? No bank said they were sorry, no employee brought back money they stole, no real estate bottom-fisher had a â??Gordon Geckoâ?? experience and was moved to right their wrongs.

What did happen was he examined his perspective. He edited his story until it was useful and gave him back his sense of power, and then he could move on.

The epilogue to this story is one that helps me get up every morning and continue to do the work I do. I helped this client on the front end of this process, taking the initial criticism and not backing down on my belief in forgiveness as a key business strength. I worked through a few of his stories with him. He then went off to rebuild his life, checking in from time to time to let me know what he was up to. Sometimes it was a good report. Sometimes it was a bad report. We never spoke of his strengths for 5 years.

Recently when having lunch about a business opportunity I wanted him to know I was involved with, he stopped me mid-sentence. He said, â??Remember when you told me forgiveness was really a strength that would help me? Well, I see now how I was able to move faster and not let myself stay stuck. I donâ??t think I could have done that if I was still holding grudges about what I thought those people did to me.â??

If you want to learn the whys of forgiveness and how it can help you build a better life for yourself, I suggest three books.

Forgive for Good by Fred Luskin;The Forgiveness Solution by Philip H. Friedman;The Easiest Way to Live by Mabel Katz.

These books look at the value of forgiveness from the academic, the appliedand cellular perspective. As with all development, start with where you are comfortable, and grow from there.

When all else fails start by saying â??thank youâ??. Works a bit like smiling through a tough situation. You are saying thank you for whatever opportunity this situation is bringing for you to learn.

Forgiveness is a habit. Forgiveness is a choice. When you chose to make forgiveness a habit you will unlock the key to your life success.

For more information, go to Serving Success.

Peterson, C. and Seligman, M. E. P. (2004), Character strengths and virtues: a handbook and classification. Oxford, New York. p. 446.

Andrea T. Goeglein, Ph.D. is the driving force behind ServingSuccess. She is an expert in the application of positive psychology to daily life and goal attainment. As Dr. Success

From Failure To Success – A Story Of Letting Go

Failure is something we all face in our lives.  I’ve sure had my share.  I remember in the mid-1990s, I had worked myself all the way from a sales person to Marketing Director to COO of a thriving company – only to discover that I really did not like that position.  So I did something radical.  I decided to quit this very secure job and start my own advertising based business.  It was an original idea in an industry I was very familiar with – a business magazine mailed to local business owners around my community.  A great idea plus my hard work ethic – I was sure would work. 

Both my wife and I put everything we had, financially and emotionally into this idea.  It was very exciting to see how fast we acquired our first (and last) 30 clients!  Within a couple months we had a real magazine!  Clients were getting fantastic results.  There was only one small problem…though clients were excited about the return they were getting (one even said it was “the only advertising that ever worked”), some still had financial problems and couldn’t continue on a consistent basis.  Bottom line – we eventually ran out of money.  Then, on top of having to close down the magazine, we even had to hawk our 8 year old cars just to pay postage for the last mailing!!

I was devastated…my dream had died.  I remember how depressed I was.  I gave it my all and it was not enough.  I had no job, no money, and worst of all – a seriously damaged sense of confidence.
 
Maybe, that’s where you are now. 

I had only questions…no answers.  I asked God the usual questions …why?  Why me?  How could you allow me to be so humiliated?  Why did you let this happen?

It took another 2 months for me to hit the real bottom when I had to raid our earthquake kid preparedness kit for quarters…we were that broke.  Until then, I was still holding on to a few shreds of pride.  I didn’t want to let them go, believing that somewhere within myself I could “make it happen.”  Once that last fingernail on the cliff ripped and I totally let go, something amazing happened.  Some of our friends from church prayed for me and I got to the point where I said…”Lord, you are my provider…You are my lord…in You I trust.  Whatever you want to do with me is fine.”  It wasn’t like I didn’t pray before…I did…a lot.  But there is a big difference when you finally completely let go and repent of all anger, forgiveness, resentment, pride, etc.

A week later, totally out of the blue and not because of anything I did, I received a call from a stranger offering me the best job I’d ever had.  An old friend who I hadn’t talked with in ears referred me.  It was nothing short of a miracle…just the way it happened…it was eerie.

Looking back, I realized that I just had gotten ahead of God…like I do sometime.  Lesson – it’s wise to seek God’s direction and wait on the Lord!

I hope my story has given you hope and some direction.  It’s never wrong to seek God, before and or after failure.  He is always ready to respond.  Frankly, I don’t know how people cope without God…I guess that’s why people do drugs, take pills or drink alcohol.  There is no doubt in my mind that God is the better choice…he brings true and lasting healing and recovery from failure to success.

http://www.successandfailure.net and http://www.successandfailure.net/Success-In-Business-Blog provides wisdom for lasting success and overcoming failure in business and in life.

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Success Making Money Online with Niche Marketing

If you are looking for success making money online, like all of the major internet marketing campaigns say you can do, then this step by step article is for you.

Making money online can be a reality if you obtain the proper knowledge and take the correct approach. Internet marketing is pushed as an easy method to make money online, but to a new internet marketer the actual process can seem impossible. This is not the case however, internet marketing can be very straight forward and just by learning some fundamentals and by using best practices you can become a success. There are literally thousands of people like yourself who have tried internet marketing and have succeeded in starting their own online business. You can accomplish this too just by following simple steps to success making money online.

Internet marketing is still a young industry, and even though it is growing everyday there is still room to carve out your own piece of the profits. Choosing your area of focus or niche is the key to success making money online with niche marketing. Niche Marketing is basically affiliate marketing with a very specific topic focus. This topic would consist of a specific type of products or services being marketed to your customers and the keywords for that niche would be your driving force in your niche marketing campaign.

Steps to Success Making Money Online with Niche Marketing

1. Choose your Niche!

Choose something you have interest in to start your research. It is always easier to work with a subject you are comfortable with and have an affinity for. Use online resources to find products and services that are selling well in your niche. There are several affiliate marketing site lists available for free on the web. Just search on Affiliate Marketing Programs. Amazon is a great source as well for any physical products. You will also want to find products to market on your site from within your niche. Either from the affiliate marketing source you were using as reference to choose your niche or one of the other affiliate sites on the web. (Clickbank.com, Amazon.com, etc.) Or create/market your own products. There are many tools available for creating eProducts like eBooks, training videos and the like.

 

 

2. Build a search engine optimized (SEO) web page.

What keywords best fit your niche? Find about 10 keyword phrases that strongly represent your niche. The trick here is to find high search volume keywords with low competition. Google’s own keyword tool is probably the best resource for this.

 

Use your chosen keywords to select a domain name that contains one or more of your best keywords to take advantage of the search engine optimization for your niche.

 

Secure cheap web hosting at one of the many available online (hostgator.com, godaddy.com, etc.) and set up a web page. Many times your hosting provider will have templates you can use or you can search the web to find free templates. Concentrate on maximizing your use of your best keywords on your main page and in the meta tags of the individual pages included in the site.

 

 

3. Market your site and List Build

Write articles around each of the keywords to be submitted to the major article sites around the web. (ezinearticles.com, articlebase.com, goarticles.com, etc.)

 

Submit your articles to the article sites mentioned above. Make sure to have your website linked in your “About the Author” section, most of the services have this. Be sure to leverage your keywords in the text as well as in the category for the article.

 

List Building: Now that your hooked into the search engines and have a presence on the article sharing sites, set up an email marketing campaign to use on your website. There are many email marketing (auto responder) services to choose from online. By signing up to an email marketing company such as trafficwave, aweber, or icontact you can start to build a list of your customers or leads and create mail campaigns to keep them coming back for more. Lists are an invaluable resource for internet marketing, and even some will tell you it is absolutely the most valuable resource you have access to. This should be a big part of your internet marketing plan no matter what you are selling or what niche you are in.

 

 

If you follow this guide you are well on your way to finding success making money online. Don’t forget to keep marketing your site and promoting it as much as possible, as well as making sure your content is fresh. Great ways to do this are with the web 2.0 social sites like facebook and twitter, as well as online forums and blogs. With internet niche marketing or any other kind of business venture, you get out what you put in. There is no replacement for hard work, even in the virtual world!

Thanks for reading, hope you enjoyed it.

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